3 Money Mistakes that Keep Your Ice pop Business Broke

Poor money management has been the cause of more ice pop business failures than any other single issue. And it’s no wonder. We aren’t born knowing how to manage money. Most of us aren’t taught how to handle it either. We figure it out along the way, through much trial and error.  Those same mindset…

3 Reasons Why You Need to Update Your Ice Pop Branding Photos Today

    Ice Pops are a visual product, they need to first look appetizing and then of course they must taste amazing. But if you are promoting your product online its all about the visual…well until they make scratch and sniff computer screens.   Professional photographers and food photographers know all about lighting and composition…

Awesome Interview! Learn how King of Pops Founder Steve Carse sells 3 million pops a year podcast interview with Alex Membrillo Ignite Podcast

  Check out this awesome podcast interview I stumbled up last week with Steven Carse the co founder of King of Pops and Alex Membrillo with Cardinal Digital Marketing Want to read the interview? Check out Alex’s transcript below: Podcast Transcript from Cardinal Digital Marketing  [00:00:00] Automated Voice : Welcome to the Ignite Podcast where we…

Define Your Business Profits & Happiness with a Clear Vision

Happiness and the ice pop business seems like it would be synonymous, I mean we create products to make people happy right? But the other side of actually running the business, managing employees, selling your product, reaching your sales projections, crazy and demanding clients and customers, it can sometimes suck the life right out of…

Increase your Sales with Event websites

Websites like Eventbrite and facebook events continues to change and morph, but remains a relevant and vitally important platform for many entrepreneurs like you. Facebook has 2.13 billion monthly active users, including older populations who aren’t comfortable with newer platforms like Instagram and Snapchat. Eventbrite post 1.7million events per year with ticket sales of over 2…

How to Raise Your rates…like a boss

Raising your rates is never just about asking for more money or hiking a fee. It’s all about moving to the next level of your business at the right time, with both you and your clients feeling good about it. Here are thirteen ways to help you get to that step naturally and easily. Know…

5 Tips to increase sales at Farmer’s Markets

Scout Markets in Advance The main factor that will affect your success is the particular farmers market itself. It is important to find one that can accommodate what you’re trying to achieve. The only way you’re going to know this is if you scout them out in person ahead of time.  Every retail store or…

You can’t take exposure to the bank! When to say NO to free samples

The Art of Saying NO! You can’t take “Exposure” to the bank, they won’t cash that check! It’s that time of year when PopPreneurs get flooded with request to sponsor free pops for Holiday Parties and charities, and if you are in a city where it’s getting cold, business is super slow. I created this…