10 Ways to survive the winter with your Ice Pop business.

 There are plenty of die heart fans of ice pops, BUT It’s also a fact that frozen dessert companies face hurdles during the winter season due to their low sale and change in the climate. The dream of every frozen dessert company is not only to survive, but also do well in winter. Aside from…

Catering to the Millennials

Popsicles have Grown Up as Has Their Market Size Ice pops are a great way to beat the summer heat. They are cold, they are sweet, and they are fun to eat. In short, ice pops are just perfect summer treat. Traditionally, ice pops have targeted children as their primary audience. However, that mindset is…

Boost Your Ice Pop Business Revenue With These 9 Proven Strategies

The number of ice pop business has continued to increase by the day, with more brands joining the booming industry.  This is evident in the significant industry revenue raise, which means more people are now finding the business profitable. Even at that, having a successful ice pop business doesn’t come easy, and in getting results,…

When a potential client says ‘it’s not in my budget’

This is an area most entrepreneurs struggle with, especially Ice “PopPreneurs” Many people just take no as the final offer and don’t engage with the potential customer again. What I’ve come to realize and how I refocus the feeling of disappointment is to think that their “No” really means “NRN” Not Right Now. But event…

Does your social media suck? Well then you need a plan

My all-time favorite quote is credited to Benjamin Franklin: “If you fail to plan, you plan to fail”. These few words can be applied to absolutely any area of your life but they apply especially to your social media marketing. Fly-by-the-seat-of-your-pants social media marketing won’t get you the consistent results you’re looking for. You’ll waste…

3 Reasons Why You Need to Know Your Target Market 

If you are trying to sell to everyone…you are selling to no one! Effective marketing is targeted, and doesn’t come with being lazy marketer, you must understand who are your most ideal and responsive customers.  When was the last time you did some target market analysis? Or have you ever? Be honest… Do you know exactly WHO…

How to set epic goals in 2019 for your pop business!

  If you set general goals you will get general results, let’s get together this Sunday to for a free 1 hour webinar with live Q&A on how to set very specific and intentional goals to grow your pop business and create the lifestyle you want for 2019! One of the biggest issues with goal…

3 Money Mistakes that Keep Your Ice pop Business Broke

Poor money management has been the cause of more ice pop business failures than any other single issue. And it’s no wonder. We aren’t born knowing how to manage money. Most of us aren’t taught how to handle it either. We figure it out along the way, through much trial and error.  Those same mindset…